MAG has been working with Cooper Tire for over 7 years now. MAG works with Cooper Tire to leverage their sponsorship as the official tire of the PBR and multiple motorspors properties. MAG's activation reaches beyond the fences and track with on-site management, a concourse display, and data collection. Consumers are engaged by our on-site tour manager and brand ambassadors with data collection such as picture marketing, and entertainment such as live concerts, interactive kiosks, and hospitality.
MAG also manages a fleet of two mobile display units that are featured at over 80 events a year.